Is social media entering its final act?

The Financial Times recently suggested that 2025 could be remembered as the year social media’s long decline became irreversible. They made this point on TikTok – the very platform now flooded with the kind of AI-generated noise they warn could spell the end. It’s a striking observation, especially when you consider how many of us […]
Rebrand time? Hmm…

Time for a rebrand? It’s not about how you look. It’s about who you are. “We think it might be time for a rebrand.” It’s something we hear regularly and often, it comes from well-established teams who feel things just aren’t sitting right. Something’s off or out of sync. A little tired, maybe, or […]
Why good marketing alone isn’t enough

It was our eldest son’s 15th birthday last week. And in a rare and very welcome moment, our youngest – twelve years old and normally glued to his mates and his screen – offered to help bake the cake. Naturally, I jumped at the chance. Just the two of us, chatting about our favourite cakes, […]
The business of creativity

Just finished reading “The Business of Creativity” white paper – and here’s what stuck: I don’t always finish reports like this. If I’m honest, they’re often too long to stick with and sometimes a bit too pleased with themselves. Maybe it was the contributors that caught my eye (Sir John Hegarty) or because I’ve just […]
Moorfields
Showcasing the new centre of excellence for advanced eye care
Maldon Salt Racing

Investment opportunity report
Do you check the plumber’s taps before you hire them?

Do you check the plumber’s taps before you hire them? There is a saying in the trade: “The plumber always has a leaky tap.” Not because they don’t know how to fix it, but because they’re too busy fixing everyone else’s. It’s a phrase we’ve been thinking about a lot recently. Last week, while in talks with […]
Rest and reflection

We were away camping last weekend. The usual heaps of effort and ramming the Land Rover full to the roof of all the bits we might need – just in case. But there were trees. A river. The sun. Kids laughing. And they were playing cricket, football, and begging to go canoeing — not crowded […]